California, USA

Anna Mudd Painting

Anna Mudd Painting is a female owned Californian painting company. As the business continues to grow and offer more services, they wanted a brand that best reflected them!

Branded posters with logo and brush stroke pattern

A different type of contractor

Anna is aiming to take on the frustrations of hiring a contractor by reliably providing quality finishes and services, whilst ensuring transparency through ongoing communication.

Being women-owned, prioritising environmentally friendly painting practices, experience with murals and willingness to tackle smaller spaces makes her an invaluable hire.

It was important that Anna's branding stood out as much as her business practices, whilst maintaining her playful and professional demeanour.

Paint can and brush packaging mock up
Circular sign with logo
Paintbrush brushing wood stain. Provided by Freepik.

Avoiding a too obvious trope

The branding for painting companies is rife with houses, brushes, and obvious motifs related to painting.

Whilst I didn't want a 1:1 portrayal of painting within the branding, the shapes of paint brushes influenced the logo. The customised typeface has an organic quality, reflecting the playfulness and environmentally conscious values of Anna Mudd Painting.

Using brush strokes as a pattern, and a unique colour palette allows Anna to punch up the painting references whilst still standing out compared to her competitors.

Paintbrush photo courtesy of Cookie Studio, Freepik

Business card mock up
Branded t-shirt, stamp, pens, and sticker in grid layout

Avoiding a too obvious trope

The branding for painting companies is rife with houses, brushes, and obvious motifs related to painting.

Whilst I didn't want a 1:1 portrayal of painting within the branding, the shapes of paint brushes influenced the logo. The customised typeface has an organic quality, reflecting the playfulness and environmentally conscious values of Anna Mudd Painting.

Using brush strokes as a pattern, and a unique colour palette allows Anna to punch up the painting references whilst still standing out compared to her competitors.

Blue outlined quotation mark icon

I'm looking at other painters' branding, and I think I might have one of the best in the industry now!

Anna Mudd
Founder, Anna Mudd Painting

Blue outlined quotation mark icon

I'm looking at other painters' branding, and I think I might have one of the best in the industry now!

Anna Mudd
Founder, Anna Mudd Painting

Let's join forces!

Got a juicy idea, and need some creative assistance in bringing it to life? Look no further, I'm your pixel-perfect partner in crime.